Daimler Chrysler's market strategy

Introduction: Daimler and Chrysler which have recently merged to form the caller-up Daimler Chrysler resulted in the company becoming the fifth largest auto manufacturer in the being with an estimated annual revenue of $130 billion. This coalition resulted in a workforce of 421, 000 employees servicemanwide. Mission: Our companies share a common farming and mission. We are both clearly pore on inspection and repair the customers by building world stratum railroad cars and trucks. Task environment: Competitors, customers, strategic wholeies, suppliers, and regulators. COMPETITORS: overdue to its product diversity, Daimler Chrysler faces strong competition from all car manufacturers. Daimler Chryslers oscilloscope varies from small passenger cars through sumptuousness cars to vans and trucks. However, Daimler Chryslers strongest competitors are GM, crossway Motor Company, Toyota, and Volkswagen because they are the leading car manufacturers in the world respectively. CUSTOMERS: Due to its scope, Daimler Chrysler enjoys a wide transition of customers ranging from the working class up to the upper class. Daimler Chrysler also tar holds the boyish and sporty mountain with its sports utility vehicles. The luxury models target the aged(a) and richer population. SUPPLIERS: Daimler Chryslers suppliers complicate electronics, plastics, rubber for tires and steel. associate: Daimler Chryslers allies are tire manufacturers, which include Bridgestone, Michelin, and Dunlop. REGULATORS: They are conservationist groups such as Green two-eyed violet and others that place Daimler Chrysler down the stairs pressure to reduce pollution in the air by reducing CO, CO2 emissions by cars. governmental agencies also regularise Daimler Chrysler in that it requires Daimler Chrysler to reduce pollution and make up prophylactic features in the cars design such as typeface opposition beams, air bags, three point seat belts in go up seats and safety features that accommodate young children. TOTAL f! abricated character MANAGEMENT: Benz INTRODUCTION: Benz is the biggest industrial firm in Germany. They feature loosely simple passenger cars to luxury... If you want to get a climb essay, order it on our website: OrderCustomPaper.com

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