'Analysing an advert for a porcelain statue of Gandalf the great\r'

'Imagine a man without media. Media is a process of communication, in beation and entertainment. Media consumes every(prenominal)ones every daylight life… it is imposable to avoid!\r\nWith our ever growing world more and more batch ar now relaying on media as it pervades our very existence, we may non ca drug ab physical exertion it but media is around us 20 four hours a day, 7 old age a week, without media we would be thrown screening into the dark ages whether it is from us using the lucre or using the phone media is the former of the world today.\r\n publicize is use to get through many objectives e.g. to persuade, change opinions, maybe you warmer publicise is possible to change your mind. Advertising is also use to manipulate, sell and influence.\r\nAdvertising, it is a large startle of our vast world as it is imposable to escape… it is every where! On the clothes we were, on the bags we carry, almost every item we jaw or use has some form of wait onising on it. There argon multiple forms of advertising some of these being: tv,radio,posters,bill boards, leaflets and the internet… 87% of u.k teens ages 12 to 17 currently use the Internet, representing about 21 million youth. Of those, some 11 million teens go online on a daily basis. Advertising is a leading multimillion pound business as everyone every where has used this many times.\r\nFor my assignment, I result be analysing an advert for a porcelain statue of Gandalf the extensive.\r\nThe consultation of this advert argon adults in particular lord of the rings enthusiasts and citizenry who like to collect memorabilia. The character from the hold up en prenomen of the Rings (Gandalf) is clearly for adults because the carrefour is a statuette not a toy as if this was given to a youngster it would be broken. Another way of life I no that the commit audience are adults is the add of body counterpart as it would not appeal or interest a child because on t hat point is much(prenominal) a shear amount. The final exam exam reason i now the consumers are adults are that the vow form in the left hand corner has character card expatiates of which a child could not access.\r\nThe large body transcript of the advertisement has six split ups which each have got a different aspect.\r\nThe opening carve up which initially describes ‘Gandalf the character uses linguistic devices such as; alliteration, superlatives and emotive language these are used to influence the consumer to purchase the figurine.\r\nThe detail in this has continuously been boasted in the body copy ‘guants on his face. This is such an frightening work of art with meticulous dental thusly it is quality. ‘Painstaking attention to detail this shows the qualification of their result has taken lots of attempt and lots of time in order to achieve true quality.\r\nBuying this crop is a bargain. A once in a life time prospect their product is high, call ibre very cheap beneficial �24.99.It is remarkable value for money the expression ‘just has the connotation of a great offer.\r\nThe buyer/consumer are also informed that they will receive an officially authorized product which put forth the idea of this not being a cheap imitation, its the authentic deal!\r\nThe product is also part of a collection which means supercharge opportunity to purchase outstanding products, the incident of there being more collectible products obtainable temps the audience to by the figurine to create a montage. The product is sole(a) to ‘Danbury Mint this gives the connotation of this being a picky offer as it is not available to purchase anywhere else also it has been officially authorized and endorsed by Tolkin.\r\nThe final paragraph ends with the imperative ‘reserve your sculpture now the reviewer is urged to reserve the product to avoid dismay as ‘demand is sure to be high this implies the product of whi ch is popular.\r\nSo far I have analyzed the linguistic devices, all the same there are presentational devices used to provoke the target audience. The two main(prenominal) forms of the presentational devices are; the huge amount of body copy which is compact with stylistic devices, and the picture of which dominates the page/advert.\r\nThe picture dominates the advert by the size and that it is symmetrically comprise it is prominence. The propose is also a middle shot to enable that the consumer is able to see before they buy. This gives the connotation that the producers have great confidence in there product. The producer has used a close up picture to boast the product; ‘ bodacious expression…the lines of his gaunt, aged face…his eagle- meatd beard.\r\nThe producer has used multiple work for presentational devices used to manipulate the target audience.\r\nThe reverse lightning background is soft (subtle) thou to enable that the reader is drawn to the image of the statue rather than the background, also this gives the connotation of the green fields and the forests in the book ‘Lord Of The Rings.\r\nThe second colour used in this advert is silver which is in the make pass left hand corner ( title of respect box) this makes it eye catching and gives the connotation of the product being expensive (precious) it also gives the connotation of the gold ring which is in the book aswell.\r\nThe final colour that is used is black and unclouded which is used in the order form these colors are used because they are simple (easy to follow) also so it is tight hard to make mistakes when purchasing.\r\nThe gold used in the title box is of which the p.o.a (primary ocular surface area) other than this being eye catching, it displays the title ‘Gandalf which provides instant recognisation to any ‘Lord Of The Rings buff as he is a light upon/main character in the book. The title is also in a showcase of which is antiqua ted/med evil this provides the connotation of magic, cryptic and age… after all ‘Gandalf is a wizard.\r\nIn the bottom right hand of the page we have the terminal area (T.A).Send no money now! This is set in the T.A because it is the last place the consumer looks therefore the last fixation the consumer remembers.\r\n'